MCM3 K16
k16 Budget management and how to measure return on investment (ROI).
Archives: KSB
MCM3 K15
k15 The principles of content marketing, and content creation.
MCM3 K14
k14 Adapt communications for appropriate stakeholders and internal audiences.
MCM3 K13
k13 How to brief and manage external marketing suppliers.
MCM3 K12
k12 Common marketing channels, cross channel behaviour, and how to manage and operate an integrated campaign using online and offline channels.
MCM3 K11
k11 How internal stakeholders work to support the delivery of all marketing campaigns.
MCM3 K10
k10 Principles of conducting marketing communications in an ethical and diverse manner.
LD5 B14
B14 Being a role model for the L&D profession, inspiring and galvanising others around learning solutions, ensuring that learning is embedded and delivers ambitious goals,…
LD5 B13
B13 Responsiveness and flexibility to changing internal and external environments and business needs
LD5 B12
B12 Skillfully navigating through organisational and personal politics